It is important to know that the GSFOA was initially organized to help franchisees acquire benefits not available in their markets. Over time, the association evolved from its single founding purpose to focus on advocating for franchisees and assisting them in preserving and increasing the value of their businesses by providing third party services, discounts, webinars, tools, mentoring, and advocacy that successful franchisees have found necessary to supplement the operating models, tools, services, guidance, ECE curricula, etc. provided by GSL.
In pursuing its expanded purpose, the association does not intend to have an adversarial relationship with our franchisor.
The GSFOA’s primary purpose is to foster collaboration among its members and with the franchisor. The association is not adversarial unless any discussion between franchisees (buyers) and their franchisor (seller) is defined as adversarial. The GSFOA is a proponent of free market capitalism, which relies on willing buyers (franchisees) and sellers (franchisors), each with equal bargaining power, to create fair and mutually beneficial business relationships.
